Tata Motors CMO Highlights Vision and New Philosophy at Bharat Mobility Global Expo 2025
Tata Motors Commercial Vehicles has revealed its new brand philosophy, ‘Better Always,’ at the Bharat Mobility Global Expo 2025. During an exclusive conversation with our team, Mr. Shubhranshu Singh, CMO of Tata Motors, shared insights into the company’s approach to innovation, sustainability, and customer-centric solutions.
A Promise of Continuous Improvement
Q: What changes can customers expect from Tata Motors under this new philosophy?
Mr. Singh:“The philosophy of ‘Better Always’ is about delivering continuous improvements. We strive to make our vehicles better every day and never stop innovating. It’s a commitment to our customers to focus on advancements in technology, safety, digitalisation, and cost efficiency to meet their evolving needs.”
Rightly so, this promise is reflected in Tata Motors’ dedication to technical progress, ensuring that its vehicles remain aligned with the demands of modern businesses.
Showcasing Innovation: Over 14 Vehicles on Display
Q: How does the ‘Better Always’ philosophy aim to attract new customers?
Mr. Singh:“At the expo, we showcased over 14 cutting-edge vehicles, each reflecting our commitment to innovation. From advanced ADAS technologies to smart city solutions, we have redefined the boundaries of what commercial vehicles can offer. Our Fleet Edge telematics platform is another step towards simplifying fleet management and enhancing service accessibility.”
The display featured a variety of Tata Motors commercial vehicles, also including advanced buses, showcasing the company’s ability to cater to both urban and long-haul mobility solutions.
Leading the EV Revolution: Driving Sustainability Forward
Q: What role does Tata Motors play in the transition to electric vehicles (EVs)?
Mr. Singh:“We are proud to lead the EV revolution in India. At the expo, we showcased models like the Ace EV, Intra EV, Ace Pro EV, and our innovative EV buses. These vehicles are designed to meet the growing demand for sustainable, cost-effective, and comfortable solutions for last-mile delivery and public transport.”
He further explained that these electric vehicles in India not only reduce operational costs but also play a crucial role in reducing carbon emissions, aligning with the global push for sustainability.
Driving the Future of Mobility
Tata Motors’ participation at the Bharat Mobility Global Expo 2025 and its new brand positioning underlines the company’s leadership in the commercial vehicle industry. By combining sustainability with innovation, Tata Motors continues to set new benchmarks, ensuring customer satisfaction and staying ahead of industry trends.
Stay tuned for more updates from Bharat Mobility Expo Technology Trends 2025!
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