HPCL and Tata Motors Launch Co-Branded DEF for Better Vehicle Performance

Advancing Sustainable Mobility with DEF

Hindustan Petroleum Corporation Ltd. (HPCL), a Maharatna Oil Company, and Tata Motors, India’s leading commercial vehicle manufacturer, have collaborated to launch a co-branded Genuine Diesel Exhaust Fluid (DEF). This advanced DEF solution aims to optimize vehicle performance, enhance drivetrain efficiency, and increase vehicle longevity. Manufactured in BIS-approved facilities adhering to the highest industry standards, the DEF will be available at HPCL’s vast network of 23,000 fuel stations nationwide, ensuring easy accessibility for customers.

Key Highlights of the Launch

Co-branded DEF introduced by HPCL and Tata Motors to ensure better vehicle efficiency and emission control.

• Co-branded DEF introduced by HPCL and Tata Motors to ensure better vehicle efficiency and emission control.
• Manufactured in BIS-approved facilities to meet the highest industry standards.
• Available across HPCL’s extensive retail network of 23,000 fuel stations.
• Supports BS6-compliant diesel vehicles in reducing nitrogen oxide emissions.
• Ensures optimal performance, longer engine life, and better environmental compliance.

Enhancing Emission Control for BS6 Vehicles

DEF is a crucial component for BS6-compliant diesel vehicles, significantly reducing harmful nitrogen oxide emissions. It helps convert toxic emissions into harmless nitrogen and water, contributing to a cleaner environment. With the introduction of this co-branded Genuine DEF, Tata Motors' customers can ensure their vehicles meet stringent emission norms while maintaining optimal performance.

Official Statements from HPCL and Tata Motors

HPCL’s Perspective

Mr. Amit Garg, Director, Marketing, Hindustan Petroleum Corporation Ltd., stated, “At HPCL, we are committed to innovation and sustainability in the mobility sector. Our collaboration with Tata Motors for co-branded Diesel Exhaust Fluid (DEF) is a key step toward reducing emissions and promoting cleaner transportation solutions. By leveraging our vast distribution network and Tata Motors’ technological expertise, we aim to provide customers with a high-quality, easily accessible, and eco-friendly solution that supports a greener future.”

Tata Motors’ Perspective

Mr. Girish Wagh, Executive Director,Tata Motors, added, “This partnership with HPCL reinforces our commitment to delivering sustainable and innovative solutions for the commercial vehicle industry. The launch of co-branded Genuine Diesel Exhaust Fluid ensures that our customers can conveniently access it nationwide. It not only enhances vehicle efficiency but also contributes to a cleaner environment and a greener future. We are excited to work alongside HPCL in providing this vital product.”

HPCL’s Commitment to Sustainability

HPCL continues to drive India’s energy transformation through cleaner fuels, renewable energy, and digital advancements in fuel retailing. The company’s robust supply chain, modern refineries, and advanced infrastructure ensure seamless product availability across both urban and rural markets. By focusing on sustainable mobility and emission reduction, HPCL plays a vital role in shaping a more efficient and environmentally friendly transportation sector in India.

Tata Motors’ Comprehensive Mobility Solutions

Tata Motors offers holistic vehicle lifecycle management through its Sampoorna Seva 2.0 initiative, which includes breakdown assistance, guaranteed turnaround times, annual maintenance contracts (AMC), and access to genuine spare parts. Additionally, Tata Motors leverages Fleet Edge, its connected vehicle platform, to optimize fleet management and maximize vehicle uptime. With over 2,500 sales and service touchpoints, Tata Motors ensures high vehicle uptime and better service accessibility for its customers.

Strengthening India’s Emission Compliance

With this strategic collaboration, HPCL and Tata Motors are reinforcing their commitment to sustainable mobility. The introduction of the co-branded DEF aligns with India’s push for greener transportation, enabling commercial vehicle operators to achieve superior performance while adhering to stringent emission standards.

Follow us for Latest Truck Industry Updates -

☞ Facebook - https://bit.ly/TruckFB

☞  Instagram - https://bit.ly/TruckInsta

☞ YouTube - https://bit.ly/TruckYT