Ashok Leyland launched the Bada Dost i1 and i2 on the second anniversary of the BADA DOST LCV range with car-like features.
Ashok Leyland, the Flagship company of the Hinduja Group, has increased its LCV segment by adding the BADA DOST range. The company has introduced two products with updated and improved features. In addition, the brand has also announced the launch of the BADA DOST limited edition with industry-first features in the commercial vehicle segment.
The brand revealed some of the dimensions specifications in the launch, which is quite interesting for this segment. The Ashok Leyland BADA DOST i1 comes with a payload capacity of 1250 KG, whereas the Ashok Leyland BADA DOST i2 has a payload capacity of 1425 KG. Both of these vehicles are the widest and longest decks in the range. The width of these vehicles is 1750 MM; on the other hand, the deck's length is 2596 MM and 2745 MM for i1 and i2, respectively. The vehicles are engineered for better manoeuvrability in inter and intra-city transportation. Considering this, the lower turning radius of these vehicles is 10.6 M for BADA DOST i1 and 11.3 M for BADA DOST i2.
Rajat Gupta, Head of Light Commercial Vehicle, Ashok Leyland, said, "Our DOST and BADA DOST range have been some of the most successful vehicles in the segment. It gives us enormous delight to unveil these new products. BADA DOST is a consumer-centric product ensuring a superior experience and has earned the confidence and trust of the customer. We have 35,000 vehicles successfully running Today showcasing the strength of this range. These new products will extend our offerings and cover a broader range of payload capacity and applications, thereby supporting our LCV portfolio. Our aim is to continue to aggressively gain market share in the LCV segment."
These vehicles deliver a high power, mileage, payload and loading capacity. In addition, the company says they have configured the vehicles for better earning to the customers on every trip and provide safe driving on different terrains.
The Ashok Leyland BADA DOST LCV range has also come up with many exciting features. These are the first vehicles to introduce central locking, Keyless entry and anti-theft features in this range. Besides these features, it also has ARAI-certified walkthrough cabins, seats that can be converted into beds, and a dashboard-level mounted gear lever. In addition, it also has a reverse camera, a 7-inch display screen for infotainment and Bluetooth calling connectivity. Ashok Leyland, this time not only focused on the vehicle and its specifications but also upgraded the driver's cabin features and comfortability.
On the occasion of the launching, Dheeraj Hinduja, Executive Chairman, Ashok Leyland, said, "Today marks a special day for us, as we celebrate our second anniversary of BADA DOST. On this occasion we are excited to deliver on our promise of expanding our BADA DOST range and launch the– BADA DOST i1 and BADA DOST i2. LCV is a key growth area for Ashok Leyland, and the Bada Dost Range would play a pivotal role in expanding our domestic as well as international sales and propel us in our journey to achieve our vision of being a Global Top 10 commercial vehicle manufacturer."
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