09 Sep 2021
As seen in every other segment, CV retail sales have also increased, especially in the Medium & Heavy Commercial vehicles section.
As we know e-commerce has improved in recent times and the Government of India has been turning out new infrastructure projects in the country, which increased demand for commercial vehicles. Sales in this section are inching towards pre-covid figures indicating that markets are on the way to recovery, provided only we can avoid the third wave of the COVID-19 pandemic. Taking total commercial vehicle retail sales into account, July 2021 saw a total of 52,130 units retailed, up 165.94 per cent over 19,602 units retailed in July 2020.
It was, however, a 24.84 percent decrease by 69,361 units retailed in the month of July 2019. Particular attention was seen in the Medium & Heavy Commercial vehicle retails. Light Commercial Vehicles retails stood at 34,895 units in July 2021, up 119.66 per cent over 15,886 units retailed in July 2020. Medium Commercial Vehicle sales were at 2,888 units, up 68.66 per cent over 369 units retailed in July 2020, while Heavy Commercial Vehicles sales increased 867.24 per cent from 1,169 units retailed in the month of July 2020 to 11,307 units in the last month. Other Commercial Vehicle sales stood at 3,040 units in July 2021, an increase of 39.58 per cent as against 2,178 units sold in July 2020.
Top 3 – Tata, Mahindra and Ashok Leyland
OEM’s reported an increase in retail sales in the month of July 2021 compared to the month of July 2020. Tata Motors again topped the list with 19,126 units sold and commanding a market share of 36.69 per cent. This was a significant increase by just 4,102 units retailed in July 2020, when the market share was 20.93 per cent.
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Last month, Tata Motors launched a new model of its small commercial vehicle (SCV), The Ace Gold Petrol CX, priced at Rs 3.99 lakh (ex-showroom, Pune). The vehicle is offered in two variants with the higher-spec half-deck loaded body priced at Rs 4.10 lakh. Mahindra retailed 14,215 CV in the last month, commanding a market share of 27.27 per cent.
This increased over 9,029 units retailed in July 2020, with market share much higher at 46.06 per cent. Retail Commercial Vehicle sales of Ashok Leyland in July 2021 were at 7,249 units, increased from 1,647 units retailed in the month of July 2020. Market share increased significantly from 8.40 per cent to 13.91 percent YoY. Ashok Leyland has hauled up its new EV road map with plans to launch the first e-LCV in December 2021. The vehicles will be manufactured in India and will be sold under the Switch brand, while the company plans to invest $150-200 million in the EV space over the next couple of years.
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Maruti is in the 4th Spot.
The Maruti Suzuki Super Carry Mini Truck has contributed massively to the company’s retail sales, which rose at 3,603 units in July 2021, increased from 1,408 units retailed in July 2020. Maruti Suzuki Super Carry mini truck takes on the Tata Ace Gold and Mahindra Jeeto. It is suited for the last-mile cargo delivery section and is affordably priced from Rs 4.14 lakhs, and is powered by petrol and CNG fuel options.
Lowering the order in terms of commercial vehicle retail sales were VE, Daimler and Force Motors, each of which posted significant growth YoY. VE commercial vehicle sales stood at 685 units in July 2020, increasing to 2,807 units in the past month, while Daimler retails rose from 232 to 774 units.
Force Motors saw its retail sales increase from 149 units in July 2020 to 731 units in July 2021. Sales increased from 2,253 units retailed in the month of July 2020 to 3,224 units in the last month, while market share dipped from 11.49 per cent to 6.18 percent YoY.
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